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Stock Traders Daily Selects Windsor McLaren PR as Strategic Partner and Agency-of-Record for Public Relations, Web Development and Internet Marketing
San Diego, CA (PRWEB) February 27, 2008 -- Stock Traders Daily announced that after an extensive review it has named Windsor McLaren PR, a leader in financial and technology public relations, as its agency of record.
The assignment calls for Windsor McLaren to develop and manage the strategic redesign, execution, testing and ongoing optimization of targeted marketing programs for Stock Traders Daily in addition to all public relations efforts. This is the latest in a series of collaborations between Windsor McLaren and Stock Traders Daily. Windsor McLaren will service the account from its San Diego office.
"Since it's inception, Stock Traders Daily has offered and innovative and ground-breaking way for traders to gauge and predict trends in the market, " said Dawson Rorick of Windsor McLaren. "Our task now is to meet their level of technical expertise and analysis with a marketing plan and execution that conveys their advantages and reaches a large segment of traders who can benefit from using Stock Traders Daily. We are excited to help Stock Traders Daily accelerate their growth through targeted online programs as well as increased visibility in publications like the Wall Street Journal and continuing appearances on CNBC and similar programs."
According to Thomas Kee, Jr., President of Stock Traders Daily, Windsor McLaren's appointment is part of a long-term strategic effort to deliver a higher return on investment to its marketing programs.
"We've been with Windsor since 2004 and have been very impressed with the demonstrated proficiency of their PR efforts. The appearances on CNBC and ancillary press coverage have been invaluable for us and this latest appointment is a reward for their work and an expression of our trust in them. From anyone's standpoint, the ROI on their marketing efforts has been phenomenal. No amount of pure advertising can elevate your brand like an article or appearance in a major, respected publication or television program and that is what Windsor has provided again and again at a reasonable fee."
"Now, we are focused on developing richer, deeper, and more profitable relationships with our customers," continued Mr. Kee. "We are very focused on providing our customers with market insight, or foresight, for that matter and our initiatives in partnership with Windsor will take targeted marketing to a new level."
About Stock Traders Daily: Founded in January of 2000 by a former employee of Morgan Stanley, Stock Traders Daily has dedicated itself to developing Trading Strategies and Disciplines that improve the Trading Performance of the Independent Investor. By implementing Technical Analysis, incorporating Market Timing, and Forecasting, the Trading Strategies and Disciplines established by Stock Traders Daily has afforded it a loyal client base.
About Windsor McLaren Public Relations: Windsor McLaren Public Relations offers PR & Marketing Services for companies in the Financial, Technology, Pharmaceutical, and Entertainment industries. Windsor McLaren also conducts pro bono projects for deserving non-profit organizations. The firm is headquartered in Delaware and operates out of several locations throughout the U.S. For additional information visit http://www.windsormclaren.com
CONTACT: Dawson Rorick Windsor McLaren PR 415.595.4326
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This press release has been reprinted from PRWEB per the terms and conditions of the copyright notice.
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